I’ve been using AuctionAds for about a week now, so it’s time for a report.
CTR has been fairly low, which was somewhat surprising to me because I thought the pretty pictures would stimulate more clicks. Revenue was non-existent. This tells me I either targeted the wrong audience, or that the keywords I selected were not very good.
What’s next? I am planning to change the keywords for the ads, and see if that will improve things. I may also test this out on some other sites to see if a different audience profile will help.
Tags: Tags: auctionads