Mobile Analytics – Comparing AdMob, Bango, and Google Analytics

In looking through my website analytics data, I realized that a portion of my visitors are visiting my sites from a mobile device. Therefore, a recent project has been to convert one of my sites to be mobile-friendly.

Once the site is up and running, I need to know the traffic going to the mobile site. There are several mobile analytics programs available, so I decided to pick 3 of them: AdMob, Bango, and Google Analytics, and compare their results. I also analyzed my web server log for that one day to provide a reference.

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