Name for Danny Sullivan’s Next Conference

Writing about the possibility that Danny Sullivan might start his own conference got me thinking… what would be a good name for that conference? Below are some of my ideas:

Search Engine Look
Search Engine Monitor
Search Engine Series

But I think he should use the name of…

Search Engine World

This would be most fitting, as participation of SES from outside of the US is definitely growing, and even though the most dominant search engines are still US based, there are a number of local search engines that are doing well as the local level. This name would most represent the global nature of this conference.

Danny, what do you think?